18 Jul 2011 - 25 Aug 2011
ASSA ABLOY Australia will hit the road in 2011 with the National Communication and Product launch tour, LOCKCASE Twenty Eleven.
Starting in Melbourne on July 18, the LOCKCASE tour will visit the big five metro cities, Melbourne, Sydney, Brisbane, Adelaide and Perth. Following on from the big five will be the regional leg of the LockCase tour taking in over 16 locations nation wide.
"LOCKCASE Twenty Eleven will showcase a major product launch for Lockwood, we can't say too much but this product will be a major focus for ASSA ABLOY Australia in 2011 and will set new standards in door hardware". John Hargreaves, Product Manager. "We are extremely excited about what's on offer this year and we know our customers will be too."
There will be special guest appearances at the metro shows including Jason Bright and Jason Bargwanna from BJR (Brad Jones Racing Team) taking time out from the V8 Supercar series to attend LOCKCASE. The guys from BJR will also be giving away some fantastic door prizes on the night, so don't miss out.
Also, just by attending a LOCKCASE event you could be the lucky winner of a brand new Harley Davidson 883 Iron, complements of ASSA ABLOY Australia.
"The LOCKCASE series for us (ASSA ABLOY Australia) is not only a chance to showcase new product innovation but also spend quality time with our valued customers in a relaxed environment, " said Nick Penny, Marketing Communications Manager. "It's also about making our business partners and distributors aware of our extensive marketing campaigns during 2011 and into 2012 so they can leverage them as much as possible. Ultimately growing sales and driving custom to our business partners is the end goal" said Nick. "We are extremely excited about LOCKCASE this year. Our team has come up with a fantastic new format for 2011. We can't wait to share this with you all from July 18."
LOCKCASE Twenty Eleven will take place nationally, from Monday 18 July to Thursday 25 August.
All events will run from 6pm - 9pm.
The following locations have been confirmed:
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